This article is a summary of a YouTube video "How Kayak Is Using AI for Travel Planning" by Bloomberg Technology
TLDR Kayak is investing in conversational AI technology to allow consumers to interact with their platform through devices like Alexa or Google Home, aiming to turn travel intent into bookings and benefit both consumers and travel providers.
AI is not just a buzzword, but a capability that Kayak has been investing in for many years.
Kayak is exploring the use of conversational AI to allow consumers to interact with their platform on various devices, such as Alexa or Google Home, to assist them in completing their travel planning.
The next generation, including millennials and younger, are comfortable speaking to their phones and always-on devices, indicating a shift towards conversational interfaces.
Kayak aims to have a technology that can turn travel intent into a booking, benefiting both consumers and travel providers.