This article is a summary of a YouTube video "The Rise Of Emirates" by CNBC
TLDR Emirates Airline has faced significant financial losses due to the COVID-19 pandemic, but has adapted by focusing on cargo transportation and vaccine distribution, while continuing to prioritize passenger experience and contribute to Dubai's global hub status.
Emirates has implemented strict safety measures, including mandatory face coverings, on-site rapid COVID-19 tests, and the option for economy class passengers to purchase the adjacent seat for added safety.
Emirates Airline was able to transform Dubai into a global hub by capitalizing on cheap credit, rising oil prices, and the vision of Sheikh Mohammed bin Rashid Al Maktoum.
Emirates has consistently prioritized passenger experience by introducing innovative features such as video entertainment systems, onboard lounges, and fully enclosed first-class private suites.
Emirates group announced half year net losses of three point eight billion dollars, highlighting the devastating financial impact of Covid-19 on the airline industry.
Emirates found innovative ways to adapt during the pandemic by converting passenger planes into cargo planes to meet the surge in demand for PPE.
Cargo has proved to be Emirates' "surviving line" during the pandemic, helping them mitigate risks and losses.
Emirates is capitalizing on the high demand for vaccine transportation, ensuring the distribution of millions of vaccine doses to various parts of the world.
Emirates has played a crucial role in turning Dubai into a global business and leisure hub, making it an integral part of the city's core national strategy.