Eliminating Hijack Users: Prioritizing Target Audience for Startups" by Michael Seibel
This article is a summary of a YouTube video "Users You Don't Want by Michael Seibel" by Y Combinator
TLDR Startups should prioritize their target audience and eliminate hijack users to prevent potential harm, while recognizing and understanding the various ways of product use by users who bring long-term value.
Startups should avoid attracting every user and instead focus on their target audience to prevent users with different problems from hijacking the product.
Justin.tv was taken over by users streaming illegal content, but some were actually gamers who could have formed a community if given support.
Prioritize users who bring long-term value by recognizing and understanding their various ways of product use.
Startups must eliminate hijack users to prevent potential harm.
Some users may cause support issues, but it's worth it if they generate revenue and help improve the product.
Airbnb host planned illegal drug parties in luxury apartments, risking property damage.
Companies should not prioritize profits over the negative impact their services may have on users.
Focus on solving one problem well and don't let users steer your product roadmap, but explore other potential use cases while still having an opinion about your product.