Enhancing Website Appeal: Tips from Instacart's First Designer
This article is a summary of a YouTube video "Critiquing Startup Websites With Instacart's First Designer" by Y Combinator
TLDR Dedicated landing pages, customer feedback, personal stories, simplified booking, and eco-friendliness can enhance a website's appeal and increase customer engagement.
Zayn Ali and the speaker provide feedback on landing page design for Y Combinator companies, pop-up ads can be effective but also lead to poor user experience, and a new service simplifies booking for learning new sports.
Dedicated landing pages for specific services can lead to higher conversion rates by clearly answering visitors' questions about the relevance of the service to them.
Including customer feedback and personal stories can build trust for small startups, while a video testimonial can excite customers for surf lessons; a website's Y Combinator backing may not be the most important feature for users.
Intercept and modify http requests with ease using this dev tool for debugging purposes.
This service summarizes and extracts key ideas from text to generate custom API responses for potential users.
Simplify API response access by addressing pain points and offering a solution, while organizing multiple features into separate pages to avoid overwhelming users.
Increase customer engagement by attaching environmental pledges to products and services and allowing customers to track their impact automatically after purchase.
Founders should avoid using technical language and ensure clear headlines, while integrating eco-friendliness can enhance a webpage's appeal and the service helps website owners implement eco-friendly solutions.