Mastering Video Script Writing: Lessons from 3,000+ Scripts 🎥

Key insights

• 💡
  Writing a script is arguably the most important part of creating a video, as it lays out the story and specifies everything that will happen, allowing for effective planning and collaboration.
• 📝
  Planning your video before you start is crucial and can save you time, money, and headaches.
• 💡
  A well-crafted script brief helps unpack all the necessary information and considerations for writing a successful video script.
• 💡
  A well-paced professional voice-over is typically read at around 135 words per minute, which equates to a minute-long voice-over track.
• ⏰
  Timing is crucial in video scripts to ensure that the voiceover and on-screen action are well synchronized, preventing rushed narration or dull moments without any interesting visuals.
• ⏳
  Attention spans are shrinking, so it's crucial to keep videos short and to the point to avoid losing the easily distracted audience.
• 💡
  It's crucial to finalize the script document and resolve any issues before proceeding, as it saves time in the long run.
• 💡
  Starting a video by identifying the pain point and elaborating on it will instantly resonate with the target audience and make them want to know more.