44:18 Offer something valuable to engage with influencers, show interest in specific creators, diversify income as a creator, create unique content for paid opportunities, achieve seamless production with help, focus on short-term goals.
- To engage with influencers as an early-stage startup with little or no money, offer something that benefits everyone involved, such as access or a behind-the-scenes look, creating a win-win situation.
- To work with a specific creator, it is important to show that you have watched their videos and noticed a potential theme, and in terms of the future of individual creators supporting themselves as a business, the question of monetization is often asked, especially in relation to podcasts and YouTube, where being PC and clean is not always the answer.
- Diversify your income as an independent creator by utilizing affiliate income, a merged store, paid subscriptions, and Patreon to support your content.
- To get paid for your work, it needs to be unique, high effort, and not easily found elsewhere, with YouTube ads being the biggest source of income for a successful channel.
- The biggest challenge for the creator is to achieve seamless production and tell the story without any barriers, which requires help from others.
- The speaker's long-term goal is to focus on the next two to three years and where they want their company and processes to be, rather than having a specific 10-15 year plan.