Increase YouTube Views and Subscribers with Google Ads

Name: Increase YouTube Views and Subscribers with Google Ads
Uploaded: 2023-07-15 17:09:08
Description: Using Google Ads to promote YouTube videos can be an effective way to increase views and subscribers, but it is important to ensure that the promoted content aligns with the viewers' interests to maintain engagement and retention.

This article is a summary of a YouTube video "I used Google Ads to promote my Youtube channel. Here is what happened!" by Christina's Side Hustles

TLDR Using Google Ads to promote YouTube videos can be an effective way to increase views and subscribers, but it is important to ensure that the promoted content aligns with the viewers' interests to maintain engagement and retention.

Key insights

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Promoting YouTube videos using Google Ads can be an effective strategy to drive more views and traffic to your channel.
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The onboarding process for Google Ads is straightforward, allowing users to specify the type of campaign they want to run, such as a video campaign for gaining more views on videos.
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Google Ads allows targeting specific audiences based on interests, keywords, and locations.
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By targeting specific countries like the United States, Canada, the UK, Australia, and India, the YouTuber was able to attract a diverse audience from different parts of the world.
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The use of Google Ads significantly increased the view count of the YouTube channel, doubling it in just 24 hours and reaching 1.2k views in four days.
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Engagement and view duration are important metrics for YouTube's algorithm to start suggesting your videos to other viewers, not just views.
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The success of gaining subscribers indicates the effectiveness of using Google Ads for channel promotion.
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The Google Ads campaign resulted in double the amount of subscribers compared to organic views, showing the effectiveness of paid promotion.

Timestamped Summary

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00:00
The speaker shares their experience using Google Ads to promote their YouTube videos and discusses the importance of getting more views and driving traffic to their channel.
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01:09
The speaker used Google Ads to promote their YouTube channel by creating a video campaign to attract an audience interested in creating online courses.
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02:08
The speaker recommends using a daily budget of $3 to promote a specific video on YouTube using Google Ads, allowing for targeting of specific audiences and locations.
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02:52
Targeting English-speaking countries like the United States, Canada, the UK, and Australia, as well as India, resulted in attracting more viewers to the YouTube channel through Google Ads.
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03:13
The speaker used Google Ads to promote their struggling YouTube video and saw an increase in views after running the campaign for four days.
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04:15
The view count of the YouTube channel more than doubled in 24 hours, reaching 1.2k views on day four, after using Google Ads for promotion.
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04:57
Driving traffic to YouTube videos through Google Ads is effective, but it's important to also focus on engagement and view duration to improve organic suggestions from the algorithm.
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05:51
The Google Ads campaign increased views and subscribers for the YouTuber's channel, but the audience retention rate dropped, indicating a mismatch between the promoted content and the viewers' interests.